Quick Start Guide

Head to diaform.io and sign up using your email. Diaform uses magic link authentication—no passwords to remember. Just click the link sent to your inbox to verify your account.

After signing in, you'll be prompted to create your organization. This is your workspace where you'll manage projects and team members.

• Organization Name: Your company or team name (e.g., "Acme Inc")
• Subdomain: Choose a unique subdomain for your interview links (e.g., acme.diaform.io)

Your subdomain will be used in all interview links, making them branded and easy to recognize.

A project is an AI interviewer configured for a specific product or use case. Give it a clear name and select your preferred language.

• Project Name: What product or service is this interview about? (e.g., "Mobile App Feedback")
• Language: Choose the language for your interviews (supports multiple languages)

Click "Create Project" to continue.

Now it's time to define what you want to learn. You can start from templates or write your own questions.

Each question has a type:

• Open text: respondent answers in their own words
• Single choice: respondent picks one option
• Multiple choice: respondent can pick several options
• NPS: recommendation-intent score or custom NPS options
• Star rating: 1-to-N star input, up to 10 stars

For each question, you can also set probing intensity:

• Low: Up to 1 follow-up question
• Medium: Up to 3 follow-up questions
• High: Up to 5 follow-up questions

You can edit, reorder, add, or remove questions before publishing.

Once you're happy with your interview, it's time to share it with respondents. Your unique interview link follows this format:

yourcompany.diaform.io/c/projectId

You can share this link in multiple ways:

• Direct link: Copy and paste into emails, Slack, or anywhere else
• QR code: Display on physical materials, receipts, or event signage
• QR code download: Save the QR code for offline materials

That's it! Your AI interviewer is now live and ready to collect feedback 24/7.